PROFESSIONAL EXPERIENCE

  • 10 years Swatch Group, Bienne/Madrid/Atlanta: Product Manager new products; Marketing & Sales Director in Spain; Special Projects Manager, Swatch Olympic Project Manager for the 1996 Atlanta Olympic Games. 

  • 2 years Sommer-Allibert Group, Grenoble: International Marketing Manager in charge of the turning around of the TRICONFORT luxury garden furniture brand.

  • 7 years LVMH Group: CEO of the Swiss subsidiary of Champagne Veuve Clicquot and Krug; Country General Manager of LVMH Perfumes & Cosmetics’ Swiss division. 

  • 2 years Switzerland Tourism, Paris: General Director France appointed to improve the subsidiary’s performance and to organise in 2004 Sensations Suisse, a major event celebrating the Centennial of Swiss Tourism’s presence in France. 

  • Since 2005: Consultant, Transition & Project Manager based in Geneva.

  • Since 2012: Lecturer in marketing at various Universities of Applied Sciences and Business & Management Schools.

  • Since 2014: Director of the Master Program in Luxury Management of the University of Applied Sciences of Geneva (HEG-GE): https://www.hesge.ch/heg/formation-continue/mas/mas-luxe/accueil